Cincinnati Ballet’s 2014-15 Season: Media Relations Results

Posted on Posted in Media Relations

Game Day Communications coordinates the media relations program for the Cincinnati Ballet. During the 2014-15 season which featured performances such as Kaplan New Works Series, Peter Pan, Frisch’s Presents the Nutcracker, Alice (in wonderland) and Mozart’s Requiem.

 

Media “hits” included live morning show appearances by dancers and Victoria Morgan, CEO and Artistic Director as well as dancer profiles and performance reviews.

 

Working with local media and bloggers to pitch story angles for each performance, the 2014-15 media relations program resulted in 8.8 million impressions.

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